Now that you understand what marketing assets you have available to leverage inside your digital health business, and have done […]
Without traffic to your mHealth blog and website, nothing happens with your online and inbound marketing efforts. No traffic= no […]
Are your mHealth patient engagement solutions engaging… from a marketing standpoint? Do you present a compelling, engaging story, a story […]
“Hey Doc, stop texting, look at me, and tell me what’s wrong…” Have doctors and nurses turned into the typical […]
mHealth firms face a huge inherent marketing challenge: Pinpointing exactly who is your buyer and the end-user of your mHealth […]
In my last blog, I discussed how mHealth companies need to rethink the way they integrate marketing, information and technology. […]
I love this graphic. It’s from Scott Brinker, chief marketing technologist at Ion Interactive. It got me thinking. In order […]
According to a study on mobile website users by Think with Google, nearly 75% of users prefer a mobile-friendly site […]
