Imagine after months of hard work, you finally discover your health IT story. You’ve got your marketing message nailed. It […]
Marketing health IT online starts with a clear focus on Market. The marketing messages must speak to the market, the […]
Google reinvented how people research and access information. Google transformed the advertising and marketing business with Google Ads. Google continues […]
Change is happening. Marketing is shifting from a seat-of-the-pants, gut-feel to a data-driven system. Sure, there’s still room for creativity […]
Lately it seems a whole new intensity has entered the healthcare debate. No doubt the fumble of the Affordable Care […]
“I don’t build in order to have clients. I have clients in order to build.” Howard Roark, The Fountainhead When […]
“When the ego is more prominent than the message, trust goes away.” – Michael Fishmen Words make a difference in […]
Imagine there was an opportunity to make a difference in healthcare… What if an approach to reach healthcare decision makers, […]