You know your market. You’ve built a compelling story, a relevant marketing message about your mHealth product or service. You’ve […]
Creating killer marketing content informs, inspires, and moves your audience to action. Your content drives sales. Yet, how do you […]
What’s REALLY needed to fix healthcare? Is it access to healthcare.gov to check rates and enroll in an insurance plan? […]
Who is the perfect Google Glass user? Tech savvy. Loves new technology. Busy professional. Efficiency rules. Requires instant access to […]
The concept of growth hacking as a business building approach originated in Silicon Valley. It’s the anti-traditional marketing approach. With […]
Recently I viewed the PBS Documentary Money and Medicine on Netflix. With all the discussion of the Affordable Care Act glitches and ill-informed […]
One thing that’s certain: Consumer-driven healthcare is coming. Digital devices and applications play a big role in changing the game. […]
It’s no secret. Technology is transforming healthcare, “Finally we’re seeing information technology penetration in hospitals: electronic medical records, wearable sensors, […]
