Is Your Health IT Brand Sick? When you click through and read the above post, you’ll discover that the root […]
In this post and this post … and this post… we talked about MARKET. Getting clear on WHO is your RIGHT […]
Imagine after months of hard work, you finally discover your health IT story. You’ve got your marketing message nailed. It […]
“I don’t build in order to have clients. I have clients in order to build.” Howard Roark, The Fountainhead When […]
According to a Forrester Consulting study, one in every three businesses in North America experiences IT problems on a daily or […]
When hospital executives are looking for health IT solutions, what’s their buying process? Where do they begin their research? Who […]
“ The general who wins the battle makes many calculations in his temple before the battle is fought. The general […]
To compete in a crowded, noisy marketplace today, you must first do your homework to create a smart strategy. We […]
