There is no question about it: mHealth technology is exploding. A quick study of this infographic reveals that mhealth technology will […]
In my last blog, I discussed how mHealth companies need to rethink the way they integrate marketing, information and technology. […]
I love this graphic. It’s from Scott Brinker, chief marketing technologist at Ion Interactive. It got me thinking. In order […]
According to a study on mobile website users by Think with Google, nearly 75% of users prefer a mobile-friendly site […]
Gathering and transmitting vital information is a core function of the healthcare industry, and over the last decade the impact […]
It seems counterintuitive that there are some mHealth brands that have yet to adopt a mobile marketing strategy. Those in […]
You see them everywhere. On business cards, on menus at restaurants, at the doctor’s office and even just walking down […]
The more I think about marketing in a mobile-centric world like mHealth the more certain I am that a mobile […]