“A tactician can’t build a B-U-S-I-N-E-S-S. On the other hand, a strategist has a meticulously engineered and coordinated plan to […]
“A win at any track doesn’t just happen by accident. We don’t simply fill our cars with gas, crank them […]
The landscape of online marketing changes nearly every day. Google released over 600 tweaks last year, over 27 million pieces […]
A common question potential clients ask: How much will it cost to hire you to help us with our marketing? […]
The pressure to produce sales is on. You have big goals for your health IT business. You want to have […]
As entrepreneurs, we all make mistakes. While we are admired for our boldness and confidence, we hate being wrong and […]
Imagine after months of hard work, you finally discover your health IT story. You’ve got your marketing message nailed. It […]
Marketing health IT online starts with a clear focus on Market. The marketing messages must speak to the market, the […]
“I don’t build in order to have clients. I have clients in order to build.” Howard Roark, The Fountainhead When […]
Building a brand using traditional broadcast media is broken. It no longer really works to toot your own horn to […]
“Ridin’ in a Stutz Bear Cat, JimYou know, those were different times!” Sweet Jane lyrics, Lou Reed With Lou Reed’s […]
Imagine there was an opportunity to make a difference in healthcare… What if an approach to reach healthcare decision makers, […]
