Twitter Tip Sheets for mHealth Marketers
Sam Stern

Sam is the Founder and Chief Marketing Technologist at Modallic. Modallic specializes in brand development and marketing for Mobile Healthcare Technology (mHealth) firms. As a life-long entrepreneur, Sam directs the mHealth storytelling and mHealth agile marketing process unique to the Modallic approach.

Twitter offers mHealth firms an effective social media platform.  Yet, many mHealth marketers dismiss Twitter, or fail to truly tap the power Twitter offers to spread their key marketing messages.

Perhaps Twitter needs to be included in your social media mix?

Let’s look at why Twitter is an effective social media platform for digital health firms. If Twitter makes sense for your business,  you’ll want to check out the 5 Twitter Tips Sheets to get the most out of Twitter.

Why Twitter?
Twitter is a great way to connect with Influencers in your space, and build a following of  prospects, clients, and advocates of your mHealth solutions.

With Twitter, it’s fast and easy to share links and photos related to the problems you solve. It’s also a great place to listen to conversations happening concerning the healthcare industry and mobile technology using Twitter Search. With the use of Hashtags, you’re able to spread the word about your business, and even brand it.

Twitter Tip Sheets 
To get the most out of Twitter, it’s helpful to have a tip sheet. Here are 5 Twitter Tip Sheets to make your use of Twitter more efficient and effective.

Anatomy of a Tweet- This breaks down and explains the elements of content found and frequently used within a Tweet. Want to link to an individual Tweet? Confused about Hashtags and Retweets? This will clean things up for you.

Twitter Manners- Understand the unwritten rules and etiquette of Twitter.

Twitter Cheatsheet- Keyboard shortcuts and definitions, and some of the more technical aspects of Twitter are explained here.

Are You Spamming Twitter? This resource explains what each major social media platform considers spam. 

Social Media Keyboard Shortcuts- Shortcut keys for Twitter, Facebook, and Google+.

These 5 resources should help you use Twitter effectively, and help you save time while using Twitter.

Are you using Twitter? Share your Twitter handle, both Business and Personal, in the comment below so we can follow you. I invite you to follow me at:

Sam Stern @mHealthMarketer
Modallic @Modallic





photo credit: Rosaura Ochoa via photopin cc


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