Your “brand” is your stock in trade. It’s what separates your company’s product or service from all the others. In […]

As the CEO of an mHealth communications consultancy, I hear this refrain from clients all the time, “I don’t have […]

You see them everywhere. On business cards, on menus at restaurants, at the doctor’s office and even just walking down […]

The more I think about marketing in a mobile-centric world like mHealth the more certain I am that a mobile […]

Blogging has become a mainstream tool for mHealth businesses to communicate with their clients, customers and influencers.  When I consult […]